A Pepsi in their stepsi: Americans’ second-favorite soda brand celebrates 125th anniversary in latest marketing campaign
Pepsi turned 125 years old last week, making it the world’s eighth oldest […]
September 2023
August 2023
Reynolds Wrap’s inaugural sweepstakes offers the “Steak-cation” of your dreams
Giddy-up, grill masters! Leading kitchen solutions company Reynolds Wrap is joining the summer […]
Crocs are poppin’ (tart-style) in latest partnership
In what might be the wackiest collaboration of 2023, last week Pop-Tarts announced […]
Truly Hard Seltzer creates zero-gravity bar experience to promote new flavors
This summer, Truly Hard Seltzer is offering select fans the opportunity to drink […]
July 2023
Mattel teams up with Airbnb to offer fans an immersive Barbie experience
In an effort to promote its new Barbie movie, Mattel is pulling out […]
June 2023
Justin’s raises awareness about the plight of pollinators in latest campaign
For over a decade, Americans have recognized June as National Pollinator Month. This […]
Watch historic art come to life in Heinz’s latest soup ads
In its latest ad campaign, food manufacturing giant Kraft-Heinz uses historic art to […]
May 2023
Kraft brand partners with FarmersOnly dating app to get customers free eggs
In an effort to help U.S. consumers suffering from egg shortages, Kraft Heinz […]
March 2023
Coke’s “Masterpiece” ad brings classic art to life
Whether you’re a professional racing to finish up a critical presentation or a […]
Grand Frais owns the copycats in white-labelled ad
For its latest ad campaign, French grocery chain Grand Frais made an unconventional […]
Scream franchise forms scary-smooth partnership with Espolòn Tequila
In an effort to increase publicity for the release of Scream VI and […]
February 2023
Reese’s latest advertisement has customers falling head over heels
This month, Reese’s partnered with London-based creative agency Mother London to create an […]
Potato Power: Lay’s collaborates with Brazilian singer in new ad
In an effort to appeal to Latino customers, Lay’s recently collaborated with Brazilian […]
January 2023
What nostalgia marketing is and why you should use it [Infographic]
Did you know that feelings of nostalgia make consumers more likely to spend […]
Meta slammed with $414 million fine for forcing consent to targeted ads
Meta was recently slammed with a $414 million fine from the Irish Data […]