Can AI write better commercials than professional creatives?
In recent years, Deadpool star Ryan Reynolds has been busy kicking off a […]
January 2023
December 2022
The Top 5 Christmas Ads of 2022
Capturing the magic and mayhem of Christmas in less than four minutes is […]
November 2022
Kellogg partners with Zillow to celebrate the return of Gingerbread Pop-Tarts
To celebrate the return of its popular Gingerbread Pop-Tart after an almost decade-long […]
Netflix releases ad-supported tier in bid for affordability
Last week, in an effort to attract new subscribers amidst economic and market […]
September 2022
Kraft’s latest ad campaign encourages mayo lovers to “let their freak flags fly”
“WARNING: If you are easily offended by the sight of mayo avert your […]
Picking the best colors for your social media graphics [Infographic]
With nearly 55% of consumers making purchases via social media websites, digital branding […]
Oscar Mayer’s Cold Dog stunt: stupid or genius?
As part of its “Stupid or Genius” social media campaign, Oscar Mayer recently dropped […]
August 2022
Sprite dumps green bottles in effort to… well, go green
In a move towards greater sustainability, the Coca-Cola Company is trading Sprite’s iconic […]
Surreally funny: alternative cereal brand pokes fun at high-sugar rivals
As healthy eating habits grow increasingly popular, new food brands prioritizing lower sugar […]
July 2022
Coke and Marshmello collab to create limited-edition flavor
This month, Coca-Cola partnered with popular EDM artist Marshmello to release a new […]
Carlsberg beer company sinks a bar under the sea in latest marketing stunt
To encourage safe boating and promote its line of non-alcoholic beers, Carlsberg Sweden […]
June 2022
How companies capitalized on the Platinum Jubilee for a marketing party like no other
As the Queen marks the 70th anniversary of her reign this week, Great […]
NGO uses interactive advertisements to raise awareness about human trafficking
In an effort to shed light on one of the world’s most horrifying […]
May 2022
A peek inside Coca-Cola’s new Covent Garden popup store
Did you know that Coca-Cola recently opened its first European popup shop in […]
Irish Heart Foundation thinks like junk food marketers to promote healthy food to kids
In an effort to raise awareness about how junk food companies purposefully target […]