October 2019

Giphy introduces arcade microgames

October 22nd, 2019|

Last week, Giphy launched a new web-based gaming platform called Giphy Arcade. Giphy […]

Meme marketing: how to do it right

October 7th, 2019|

In recent years, memes have become a staple of internet culture. It wasn’t […]

Has Facebook met its match in TikTok?

October 4th, 2019|

TikTok is the new kid on the block in the social media world. […]

September 2019

The growth of social media-facilitated purchases

September 26th, 2019|

Are Instagram ads effective conduits for customer purchases? Recent data indicate that Instagram […]

Public reaction counts – what’s not to like?

September 5th, 2019|

In the world of social media, “likes” are becoming less and less likeable, […]

Five fall marketing ideas [infographic]

September 4th, 2019|

It’s September, and fall is almost upon us. This beautiful season affords unique […]

July 2019

How to use influencers to boost user-generated content

July 15th, 2019|

Just what is user-generated content, and how can you use it to your […]

June 2019

Livestreaming, oversharing, and cat filter fails

June 24th, 2019|

In marketing, sharing your story with your audience is of vital importance. Generating […]

A sneak peek of 3 upcoming Snapchat features

June 17th, 2019|

Social Media Today reports that Snapchat is currently testing a handful of new […]

How to optimize Facebook & Instagram rankings

June 4th, 2019|

Algorithms! Ranking! Relevancy!

With social media, the filtering mechanisms of different platforms can have […]

February 2019

Is Twitter finally getting an edit button?

February 15th, 2019|

Twitter users have clamored for an edit button since practically the beginning of […]

Facebook introduces unsend feature in Messenger

February 7th, 2019|

Perfectionists rejoice! Facebook has just announced that you will be able to unsend […]

Can you guess the most-liked photo on Instagram?

February 4th, 2019|

A dark horse recently beat out a Kylie Jenner post for the most-liked […]

January 2019

Facebook to integrate Messenger, Instagram, and WhatsApp

January 25th, 2019|

Mark Zuckerberg is a facing a new challenge. Facebook is making a move […]

What demographic shares the most fake news?

January 15th, 2019|

According to a new study conducted by New York University and Princeton University, […]