Brewing company and communications agency create beer to help cure anosmia
In France, approximately four out of five people who have recovered from COVID-19 […]
November 2021
October 2021
How Squid Game blew up the marketing scene
This fall, the Hunger-Games-style Korean drama Squid Game captivated viewers across the globe. […]
Could a “Beach Mode” on parents’ phones help reduce drowning incidents?
In Sweden, drowning is the leading fatal accident for children aged 1-6. And […]
September 2021
Ford Israel partners with NGO to bring food to families in need
In its latest advertisement, Ford Israel announced it is partnering with Latet, Israel’s […]
August 2021
Whiskas targets the feline imagination in Purr More campaign
Created in collaboration with creative agency AMV BBDO, Whiskas’ “Purr More” campaign gives viewers […]
July 2021
Pedigree explores dogs’ past lives in new ads promoting pet adoption
Getting people to take home puppies should be easy, right? They’re cute, they’re […]
Scary good marketing: how Netflix reinvented the billboard to spook pedestrians
Last week, Netflix placed an interactive billboard in the Piazza 24 Maggio in […]
Heinz calls on hot dog and bun producers to eliminate superfluous buns
After decades of hearing consumers complain about having to purchase unequal amounts of […]
Is Betty Crocker’s No-Blow Candle a no-go?
Some people get paid to sit around and come up with inventions that […]
June 2021
IKEA seeks to create conscientious consumers in latest ad
In today’s fast-paced world, everyone is obsessed with trends. From the advent of […]
Lego my Lambo: first-ever life-size Lamborghini Lego model unveiled in new campaign
On June 8, Lamborghini unveiled their first-ever life-size Lamborghini Sián FKP 37 made […]
Oreo makes “offering” for extraterrestrials in new campaign
Aliens are so hot right now.
The internet is abuzz with anticipation for the […]
Smoother than butter: McDonald’s teams up with BTS in global campaign
Last week, McDonald’s launched the latest version of its Famous Orders ad campaign, […]
May 2021
EE’s latest ad demonstrates how their cell service is a cut above the competition
Losing cell service sucks. That’s why it’s important to have access to the […]
Charmin develops potty break tech with the BRB Bot
All of us have been there: sitting in hours of back-to-back zoom calls […]