The top 5 Muppets moments in marketing
Pretty much as long as they have been on TV, the Muppets have […]
October 2019
August 2019
Our Top 5 Favorite Summer Marketing Campaigns
Ah, summer. The vacations, the pool parties, the sunshine. And … the heat. […]
July 2019
Creatively Using Celebrity Spots in Advertising
Once upon a time, there was a little something called a “celebrity endorsement.” […]
[Will Buyers] be drawn in by Stranger Things’ marketing strategies?
If Will Byers actually existed right now, he might find himself wondering … […]
May 2019
Business lessons we can all learn from the Kardashians
Some love the Kardashians. Others can’t stand them. But there’s one thing we […]
October 2018
Fortnite fever: A key marketing takeaway from the rise of online gaming
Within a year of its launch in 2017, Fortnite had attracted 125 million […]
September 2018
Fake Blockbuster created for Deadpool DVD release
In a strange marketing stunt for Deadpool 2, 20th Century Fox created a […]
July 2018
Country music stars warn fans about fake accounts
Identity theft on social media is a real danger. Blake Shelton, Kelly Clarkson, […]
June 2018
Europe trying to outlaw GIFs and memes
The fate of GIFs and memes is in danger with new European legislation. […]
How an egg commercial channels the hype surrounding Incredibles 2
The American Egg Board is getting in on the Incredibles 2 hype with […]
May 2018
The craziest royal wedding promotions by brands
The world has been all abuzz about the royal wedding. And British companies […]
Look who’s in these hilarious new commercials for J–B Weld
J-B Weld launched its first national TV ad campaign in its 50-year history […]
March 2018
Mattel launches line of ‘Inspiring Women’ Barbies
Mattel has created a new line of “Inspiring Women” Barbie dolls in honor […]
February 2018
Marvel’s ‘Black Panther’: A Lesson in Content Creation
Marvel’s Black Panther boasts the fifth highest opening weekend gross of all time, […]
December 2017
Coke’s Christmas ad –cute or tacky?
One of the giants of the advertising world, Coca-Cola is always turning out […]