P&G working with Chinese agencies to dodge Apple privacy updates
As the impending end of cookies continues to stoke fear in the heart […]
April 2021
TikTok launches new resource for brands
With TikTok continuing its reign as the most-downloaded app for Q1 2021, more brands […]
10 Facebook stats that will blow your mind [Infographic]
Did you know that Facebook boasts 2.8 billion monthly active users? Facebook has […]
March 2021
Digital ad exhaustion a growing concern for marketers in 2021
If you are a digital marketer, what are the chances that your web […]
Mountain Dew deepfakes Bob Ross in new commercial
In recent years, Bob Ross’s “The Joy of Painting” tutorials have gained popularity […]
February 2021
Cat-filter lawyer stars in “unreleased footage” spot for Mike’s Hard Lemonade
For those of you who missed it, last week a recording of a […]
The Super Bowl roundup: a cavalcade of cliché
It wasn’t advertising’s best year at the Super Bowl.
What the commercials lacked in […]
January 2021
A match made in heaven: the Bubly-Bublé magic is back
When beverage brand Bubly first enlisted big band singer Michael Bublé to advertise, […]
December 2020
Ikea celebrates Christmas with gingerbread furniture
For their Christmas campaign, IKEA Canada has created gingerbread versions of some of […]
November 2020
Harnessing the magic of Ferris Bueller in advertising
Everybody loves Ferris! And let’s be real, how couldn’t you love the guy? […]
October 2020
3 Halloween creative campaigns that are scary good
With Halloween just days away, companies are rolling out their best seasonal campaigns […]
What can presidential campaign merch teach us about marketing?
With the presidential election less than a month away, it’s crunch time for […]
September 2020
Mouth pajamas and puppy pants – the latest funny food marketing campaigns
Why is it that whenever something interesting happens in the marketing world, it […]
Gen Z consumers have higher ad recall than other age groups, study finds
Gen Z consumers (13-24-year-olds) get flack for having notoriously shorter attention spans than […]
August 2020
A comprehensive history of everything that happened to Mr. Peanut in 2020
When the Super Bowl rolled around, Planter’s Mr. Peanut mascot went for a […]