AR mirror enables women to “try on” lipstick
Cosmetic company Coty is changing what it means to sample makeup with its […]
April 2018
Infographic: Where does your target audience spend time online?
Posting to social media can sometimes feel like a shot in the dark. The […]
Risky move? British pub chain quits social media
British pub chain J.D. Wetherspoon has made a risky move and deleted all […]
Play-Doh’s new “emerging species” campaign– cute or terrifying?
Play-Doh has a new ad campaign called the “emerging species” campaign, featuring imaginary […]
Which brands had the best April Fool’s Day pranks?
April Fool’s Day is a great opportunity for brands to poke fun at […]
March 2018
Johnnie Walker rebrands itself for Women’s History Month
Whiskey brand Johnnie Walker has replaced its iconic top-hatted gentleman with a woman […]
February 2018
Lay’s debuts new smile bags
Lay’s has debuted a new collection of selfie-ready chip bags. The bags, which […]
KFC’s scratch-n-sniff valentines – cool or gross?
Kentucky Fried Chicken has decided to use Valentine’s Day as an opportunity to […]
6 ways you can use Valentine’s Day to market your brand
Valentine’s Day is coming up, and even if your company doesn’t sell flowers, […]
The 4 best Super Bowl ads of 2018
This year’s Super Bowl was a thrilling rollercoaster ride. But even if you […]
January 2018
Infographic: How to win with Instagram
Whether you are seeking to build your personal brand or business brand, Instagram […]
Fisker EMotion could rival Tesla
The Fisker Inc. car company debuted their luxury electric car, the EMotion, at […]
What do your brand colors say to consumers?
Not only do your logo colors complement your brand, but they shape the […]
December 2017
3 Ways That Social Media Marketing Will Change in 2018
2017 was a year of discovery for the world of social media marketing. […]
AmazonTube vs. YouTube?
Let’s face it. Most of us can no longer live our lives without […]