Surrealist commercial imagines life without water
In their latest advertisement, faucet manufacturer Moen highlights the importance of water in […]
July 2018
Prime Day- Amazon’s self-created holiday with unintended consequences
While retail sales usually slump in the summer as consumers spend their hard-earned […]
Building donor relations by treating them like family
Building and maintaining strong relationships with donors is incredibly important to your nonprofit […]
What Gen Z women want in marketing
How do you market to the rising generation of women? If they aren’t […]
Takeaways from Build-A-Bear’s disastrous “Pay Your Age Day”
Build-A-Bear Workshop’s “Pay Your Age Day” promotion came to a quick and unfortunate […]
Celebs lose millions of followers with Twitter purge
Twitter has decided to crack down on fake accounts, decreasing followers for celebrities […]
Can a one-time donor become a long-term advocate?
Donor acquisition efforts throughout the year and on special giving days can introduce […]
Unique billboard series supports artists and community
Adams and Fairway Outdoor Advertising is doing something that has never been done […]
Country music stars warn fans about fake accounts
Identity theft on social media is a real danger. Blake Shelton, Kelly Clarkson, […]
Does giving designers artistic freedom result in better advertising?
Art is a vital component of marketing: visuals drive a brand’s image and […]
How to be creative with peer-to-peer fundraising
Peer-to-peer fundraising can be a great way to get donors plugged into your […]
3 social media strategies for your customer-centric business
Have you ever made a purchase because of a post on Instagram, Twitter, […]
Infographic: Are chatbots right for your business?
Bots for businesses are here to stay. The chatbot market is expected to […]
June 2018
Disney Parks stunt robots bring user experience to a new level
If you visit a Disney Theme Park, one of the coolest (or most […]
Creating a monthly giving program
When it comes to recurring gifts, nonprofits need to be intentional. It is […]