Being Different, It’s Normal
Storytelling. We have spoken about it before, but what does it really mean […]
April 2015
Goodbye Tax Day, but Hello Bargains
Happy Tax Day! While it may not be happy for everyone, some brands have […]
Email Marketing Isn’t Dead Yet
As a cutting-edge marketing firm, the team here at OPUSfidelis has some pretty […]
Does Social Media Have an Effect on Your Brain?
This fascinating infographic may hold some new information on the average social media user. For […]
Major Gifts are Critical to Every Fundraising Program
Acquiring major gifts is a critical task for every charity. All fundraising programs […]
Facebook in Hot Water Over Facial Recognition
The premier social media titan has a nice little lawsuit on its hands. Carlo […]
Lost Your Tweets? Kifi Can Help!
Twitter’s search functionality has been a point of concern in the past, with […]
Why Storytelling is Vital for Nonprofits
Compelling storytelling is an invaluable tool to the innovative nonprofit that wants to […]
Pin Even Faster with Pinterest’s New Browser Button
Pinterest is looking to better integrate itself with web users’ habits, which is particularly clear […]
Some Exciting News on This Normal April Day
This perfectly ordinary April day has seen some very interesting announcements and updates! […]
March 2015
Some Social Media Parenting Justice
Social media is typically cast as a tool for kids and teenagers to […]
Twitter Pops Up Its Periscope
Live streaming on Twitter is hitting a kind of fever pitch, effectively kickstarted […]
Is Fundraising the Same as Selling?
Most fundraisers cringe at the idea they are “selling” something. Or even worse, […]
The End of the Facebook Free-For-All
As Facebook continually changes its newsfeed algorithms, it becomes increasingly difficult for any particular […]
To Target, or Not to Target?
As we all know, Facebook is one of the few unavoidable social channels for […]