Why you should consider a retargeting campaign
Here at OPUSfidelis, we manage successful online advertising campaigns for our clients. Our […]
December 2019
Is it time to ditch Google Chrome?
Google Chrome is giving users more and more reasons to use an alternative […]
Twitter halts account clean-out due to major oversight
Twitter put the brakes on a recent plan to release inactive accounts after […]
November 2019
Philadelphia Cream Cheese just won Thanksgiving
Oh Thanksgiving – a time of gratitude, turkey, cranberry sauce, mashed potatoes and […]
Trader Joe’s curious commercial success
In an age where most businesses have a social media presence extending across […]
Is all fair in social media app wars?
They say that all is fair in love and war, but what about […]
Is Facebook watching you?
iPhone users of Facebook, beware! A recently discovered bug in the iOS operating […]
Starbucks’ seasonal cups: the good, the bad, and the ugly
22 years ago, Starbucks released its first seasonal to-go cup, launching a tradition […]
Coca-Cola: king of Christmas advertising
With their festive red branding and skillful advertising, Coca-Cola has distinguished itself as […]
Yes, a laser pointer could hack your smartspeaker
Did you know that your smartspeaker could be hacked with a laser? A […]
What an IGTV channel for gummy bears tells us about mobile marketing
Haribo recently launched a “Chewy Channel” on IGTV to promote gummy products through […]
Why you should use a password manager to keep your accounts secure
We’ve all been there before. Logging back into an account that you haven’t […]
October 2019
Twitter ends ad-free version for high-profile users
Did you know that there used to be an upper echelon of Twitter […]
Should publishers be wary of Facebook’s news tab?
Just a few days ago, Facebook launched a test of its news tab, […]
The 10 best Halloween commercials of all time
It’s spoooooky season! We’ve already covered the scariest marketing mistakes and the most […]