A Pepsi Halloween
Last week, Pepsi took advantage of Halloween with an attention-grabbing advertisement aimed at […]
November 2013
October 2013
Facebook Is Targeting Teenagers
Facebook recently loosened its privacy restrictions for underaged users, allowing those between the […]
Apple Replaces Coca-Cola as Most Valuable Global Brand
Apple, Inc. has officially taken over the No. 1 spot on Interbrand's list […]
September 2013
Motorola’s Moto X Ad Campaign: Is it Effective?
UPDATE: Today, Thursday September 12, 2013, Motorola has released a fourth video showing […]
Social Listening is Key to Success
It has been famously said that “every good conversation starts with good listening,” […]
August 2013
Should You Invest in Facebook Ads?
2013 has seen tremendous growth in paid social media advertising among small businesses, […]
Why Use Social Media for Customer Service?
More and more brands are getting rid of their 800 numbers to handle […]
Which is Better for Brands: Instagram Video or Vine?
Even in the very first weeks after Instagram Video came onto the scene, […]
Why Facebook Embedded Posts Are Good For Business
First hashtags, now embedded posts. Facebook may be taking some tips from Twitter […]
July 2013
6 Small Businesses That Are Mastering Social Media
Social media always requires the basics: knowledge, time, and the right tools. But […]
The Small Business Guide to Social Media
A huge part of social media marketing is about data — researching facts […]
Whisperer vs. Bullhorn: How Is Your Company Tweeting?
When it comes to Twitter marketing, brands usually fall into one of two […]
Brands Turn to Twitter to Manage Customer Service
Gone are the days of 800 numbers to file a complaint with a […]
Motorola Teases U.S. Made Phone for July 4th
When would be the best time to advertise a phone that is to […]
June 2013
Hashtags on Facebook: #StoptheMadness
If you're still not annoyed by over-hashtagged posts on your social feeds, get […]