April 2013

Facebook’s Hilarious Stab at Traditional Marketing

April 8th, 2013|

Regular readers know that Facebook Home will be hitting the Android app store […]

March 2013

How To Market Socially In China

March 6th, 2013|

China’s social media platforms are growing at an incredible rate. And Chinese consumers, […]

February 2013

Want People to Listen to You? Then Write Good.

February 26th, 2013|

Joking aside, consider the following example of Derek.

Would you hire this person? Would […]

Marketing Execs May Spend More on Tech Than IT

February 25th, 2013|

“50 percent of IT spending outside of the IT budget goes through marketing […]

Amazon Coins: A Study in Good Branding

February 5th, 2013|

Amazon, like Zynga, Second Life, and a host of other companies in the […]

January 2013

“Come See What We’re Building” –Facebook

January 15th, 2013|

Last week Facebook sent out a cryptic invitation for the press to “come […]

Social Marketing, Electrical Engineering, and Legos

January 7th, 2013|

LEGO announced the arrival of Mindstorm’s EV3. If you grew up in the 90s, […]

December 2012

3 Things Marketers Can Learn from the Media

December 31st, 2012|

You’d usually think of marketers as more media-conscience than the actual media.  It […]

December 2012

How Social Media Can Make Money For Your Charity

December 22nd, 2012|

A new infographic explains how charities are using social media to keep their lights […]

WebMD Laying Off Employees Due to Facebook Ads

December 17th, 2012|

WebMD is laying off 14% of its employees.  Streamlining is the official reason, which […]

Integrated Marketing: Top 4 Takeaways from 2013

December 14th, 2012|

Integrated Marketing used to be a no-brainer affair — you made a TV […]

November 2012

Would You Like Free Advertising? Of Course You Would!

November 23rd, 2012|

In keeping with the slew of promotions around Thanksgiving — Cyber Monday, Black […]

September 2012

9 Proven Facebook Marketing Strategies

September 25th, 2012|

 

The thing about social media marketing is that you’re never finished developing a […]

Digital Marketing: Facebook & Twitter Aren’t Enough

September 24th, 2012|

Social media marketers tend to get fixated on Facebook and Twitter as the […]

STUDY: Tweak Your Tweets for Better Engagement

September 19th, 2012|

Two recent studies from Buddy Media and Bitly offer a lot of incite […]