We’re Standing Still
The most recent Fundraising Effectiveness Report from The Urban Institute and Association of […]
June 2016
May 2016
Inside Your Donor’s Mind, Heart and Wallet – Part 4
One of the hardest lessons a fundraiser has to learn is that fundraising […]
Inside Your Donor’s Mind, Heart and Wallet– Part 3
When it comes to getting to know our donor so we can be […]
Inside Your Donor’s Mind, Wallet and Heart – Part 2
Getting to know our donors can make a difference between a donor who […]
April 2016
Inside Your Donor’s Mind, Heart and Wallet – Part 1
Understanding what motivates a donor to give to an organization is a constant […]
Content that Matters
Today’s fundraisers are being pulled in many different directions, between offline and online […]
March 2016
They Aren’t Your Donors if They Don’t Keep Giving
In a dark and dusty corner of every nonprofit’s database, a group of […]
Lapsing and Then Lapsing Again
Efforts to reactivate former donors should be part of every healthy fundraising program. […]
February 2016
Creating New Donors that Stick
Every fundraising practitioner knows the importance of acquiring new donors, but statistics show […]
Will Social Media Elect the Next President?
With the state caucuses underway for both the Republican and Democratic parties alike, […]
January 2016
The Power of “Thank-You”
There is nothing more important in maintaining a relationship than knowing how to […]
Making a Disaster Plan for Your Nonprofit
It is impossible to clearly foresee the future, and no matter how well […]
A Goal for 2016: Resolve to Value Your Donors
It may seem fruitless for fundraisers to make New Year’s resolutions—beginning the year […]
December 2015
How to Prevent Donor Attrition with Communication
When nearly three out of four donors do not give a second gift […]
November 2015
Nonprofits: Facebook Is Offering Fundraiser Pages
Facebook has recently launched two new features, fundraiser pages and improved “Donate Now” […]