We’re Standing Still
The most recent Fundraising Effectiveness Report from The Urban Institute and Association of […]
June 2016
May 2016
Inside Your Donor’s Mind, Heart and Wallet – Part 4
One of the hardest lessons a fundraiser has to learn is that fundraising […]
Inside Your Donor’s Mind, Heart and Wallet– Part 3
When it comes to getting to know our donor so we can be […]
Inside Your Donor’s Mind, Wallet and Heart – Part 2
Getting to know our donors can make a difference between a donor who […]
April 2016
Inside Your Donor’s Mind, Heart and Wallet – Part 1
Understanding what motivates a donor to give to an organization is a constant […]
Content that Matters
Today’s fundraisers are being pulled in many different directions, between offline and online […]
March 2016
They Aren’t Your Donors if They Don’t Keep Giving
In a dark and dusty corner of every nonprofit’s database, a group of […]
Lapsing and Then Lapsing Again
Efforts to reactivate former donors should be part of every healthy fundraising program. […]
February 2016
Creating New Donors that Stick
Every fundraising practitioner knows the importance of acquiring new donors, but statistics show […]
5 Easy Steps to Donor Retention
The past decade has been one of turbulence for the nonprofit industry. Because […]
Using Social Media to Engage and Inspire Your Donors
One of the best ways to keep in touch with your supporters is […]
Nonprofits: Focus More on This Key Influencer
Most of us working in the nonprofit sector have always known women are […]
January 2016
The Power of “Thank-You”
There is nothing more important in maintaining a relationship than knowing how to […]
Nonprofits: Make Online Giving More Personal
Online transactions between a donor and a charity are different than online transactions […]
The Transformation of Nonprofits
New Media has rejiggered the worlds of both business and marketing, and nonprofits […]