Misconceptions in NonProfit Marketing
Nonprofits, just like for profit companies, are facing significant competition as they seek […]
June 2015
May 2015
Four T’s of a Successful Fundraising Appeal
Producing a compelling and effective fundraising appeal is an art and a science. […]
Keep Donors Interested
A core fundamental of fundraising is to build strong relationships with your core […]
Six Ways to Improve Email Integration with Direct Mail
Although many see a divide between established fundraising methods and newer tactics – […]
What is Social Fundraising and How Can It Be Put to Use?
What exactly is social fundraising, and why does it work so well? In […]
Nonprofit Viral Marketing May Be Easier than You Think
Having your content go “viral” is often seen as the greatest success one […]
April 2015
How to Design Your Nonprofit Website Like a Pro
Effective fundraising is about outreach, storytelling, and engagement. It’s also about good use […]
Being Different, It’s Normal
Storytelling. We have spoken about it before, but what does it really mean […]
Major Gifts are Critical to Every Fundraising Program
Acquiring major gifts is a critical task for every charity. All fundraising programs […]
Why Storytelling is Vital for Nonprofits
Compelling storytelling is an invaluable tool to the innovative nonprofit that wants to […]
March 2015
Is Fundraising the Same as Selling?
Most fundraisers cringe at the idea they are “selling” something. Or even worse, […]
Myths and Legends of Fundraising Practices
Fundraising has its share of myths and tall-tales, though they seem to center […]
6 Habits to Take Your Nonprofit to the Next Level
Being good at anything boils down to the habits you instill in yourself […]
3 Steps to Retaining New Donors
There are two types of donations: those from existing donors and those from […]
February 2015
How a Responsive Website Affects Online Giving
Brandon Granger, senior interaction designer for nonprofit and fundraising software company Blackbaud, recently […]