It’s December, and 2019 is just around the corner! What can you do to make sure that your company’s design stays relevant and fresh as we head into the new year?
Prioritize mobile responsiveness
Mobile searches are more common than desktop- and not only that, but Google has changed which sites appear first, based on mobile responsiveness. As you consider your website design, make sure that its appearance on mobile is a priority.
Incorporate animations
Whether on your website, the emails you send, or social media, micro-animations and feedback loops are trend you don’t want to miss out on. They can help catch your audience’s eye and spur interaction.
Use custom and classic fonts
2019 will likely bring a rise in bespoke fonts – like AirBnb’s custom font we wrote about here. Simple, bold, and classic fonts will continue to grow in use as companies compete to stand out.
Bring in bold colors
With the Pantone color of the year the bright and fun living coral, don’t be surprised to see bold uses of color as 2019 unfolds. Bright colors have been embraced by start-ups the past couple years and are becoming more and more mainstream.
Hope these tips have left you feeling inspired!