If you are having trouble finding the right audience on Facebook, LinkedIn, and Twitter, consider using their advanced search options. Advanced search allows you to zone in on your audience based on key words, gender and location.

Facebook, Twitter, and LinkedIn contain vast databases with tons of information useful for your business. Check out this infographic that details how to use this helpful tool:

The Sales Search Cheat Sheet for Facebook, Twitter, & LinkedIn

Sourcing via Social Media Today.