Social media is ever-evolving, with many changes just in the past year. What can you do to ensure that you engage your followers and grow your audience in 2019?

Two key ideas to keep in mind:

  1. With recent breaches of trust on social media, consumers want honesty and transparency more than ever.
  2. Story-based feeds such as Instagram stories and Snapchat are growing in popularity and engagement. Consider adding these to your social strategy.

View the rest of the vital statistics below: