Communicating with your donors is key to growing relationships: you will build meaningful relationships with your donors the more you engage with them through multiple channels. And through this meaningful engagement, they will develop loyalty to your organization, especially when they know you truly care about them by including them in your mutual mission to change lives.
As 2016 gets underway, it is best to be aware of what trends are taking place with nonprofit communications – particularly how to amplify your message across multiple channels, including social media. Checkout this infographic via John Haydon to discover how your peers are communicating, and where you should focus to reach your donors: