SEO is pretty basic if all you are going for is a B+.  Create interesting content, make sure your content isn’t hiding behind bad code on your website, and post those juicy tidbits onto social media.  Class dismissed.  But…

For the over achiever there is much more you can do to bump that SEO grade up.  But don’t get caught cheating (black hat SEO) or the best you’ll get is a G+ (Get it?  Google Plus… is this blog on? Check. One Two.  Sibilance.)  So, what are those next steps in SEO greatness?  Well CIO came up with a list of 20 SEO tools that are sure to show your investors that you paid attention in class. 

::SPOILER ALERT:: the top 5 are made by Google.

SEO is not an element of digital marketing that can be ignored.  Search rank is the best way to drive new people to your web site wining in a photo finish over social engagement.  Take a look at these 20 tools, and see which ones might give you the edge to beat out the competition and be head of the class.  Here at OPUSfidelis, we're pretty big fans of Google tools.  They do good work over there at Google.